Sunday, 17 August 2025
27.9 C
Singapore
26.7 C
Thailand
19.1 C
Indonesia
28 C
Philippines

Qualcomm unveils Snapdragon 7 Gen 4 platform to power next-gen mobile experiences

Qualcomm’s Snapdragon 7 Gen 4 brings faster AI, gaming, and multimedia features to mid-range smartphones, with HONOR and vivo onboard.

Qualcomm Technologies has introduced the Snapdragon 7 Gen 4 Mobile Platform, the latest addition to its 7-series line-up. Designed to offer advanced multimedia features and improved overall performance, the new platform aims to bring high-end capabilities to a wider range of consumers.

Snapdragon 7 Gen 4 delivers a significant upgrade in processing power, offering a 27% improvement in CPU performance and 30% faster GPU graphics rendering compared to its predecessor, the Snapdragon 7 Gen 3. AI performance sees the most notable leap, with a 65% boost. These gains are expected to support new experiences in mobile photography, on-device generative AI, and immersive gaming.

Stronger AI and gaming features for mainstream devices

The platform brings selected features from Qualcomm’s Elite Gaming offering, enabling smoother gameplay and more dynamic visuals for mobile gamers. It also supports advanced on-device AI workloads, including generative AI assistants and large language models (LLMs), as well as stable diffusion image generation directly on the device.

Chris Patrick, senior vice president and general manager of mobile handsets at Qualcomm Technologies, said, “With the Snapdragon 7 Gen 4 Mobile Platform, we are delivering new levels of possibilities in the 7-series with AI-driven experiences built directly into the hardware, making it easier than ever for users to capture, create, and share.”

The chipset also includes Snapdragon Sound support and introduces Qualcomm’s XPAN (Expanded Personal Area Network) technology to the 7-series for the first time, previously available only in flagship models. These additions aim to bring more premium audio and connectivity capabilities to mid-range smartphones.

HONOR and vivo among the first to adopt

Leading smartphone manufacturers HONOR and vivo are among the first to confirm their plans to launch devices powered by the new Snapdragon 7 Gen 4 platform. The first wave of devices is expected to be announced later this month.

Fei Fang, President of Products at HONOR, said, “At HONOR, we are excited to collaborate closely with Qualcomm Technologies and integrate the new Snapdragon 7 Gen 4 mobile platform into our upcoming commercial device. This powerful platform will enable us to deliver unparalleled performance and cutting-edge features, elevating our user’s mobile experiences in their daily lives.”

vivo also confirmed its plans, with Weifeng Ouyang, Vice President of Product, stating, “vivo and Qualcomm Technologies have been collaborating for years to deliver exceptional experiences for our users. Today, we are thrilled to announce that our upcoming smartphone will be powered by the next-generation Snapdragon 7 Gen 4 mobile platform, designed to immerse users in innovative and efficient mobile experiences.”

Expanding access to premium features

With the Snapdragon 7 Gen 4, Qualcomm continues its strategy of bringing advanced capabilities previously reserved for flagship smartphones to a broader audience. By delivering robust AI, gaming, and multimedia performance in the mid-tier segment, the company aims to meet growing consumer demand for feature-rich smartphones at more accessible prices.

Hot this week

ASUS ROG launches Strix OLED XG32U series gaming monitors in Singapore

ASUS ROG launches Strix OLED XG32U series in Singapore, offering 4K WOLED panels, high refresh rates, and advanced OLED protection.

Most Southeast Asian organisations to adopt AI agents by 2026

Nearly 90% of Southeast Asian organisations will use agentic AI by 2026, with adoption driven by productivity and innovation goals.

iRobot faces an uncertain future as sales continue to decline

iRobot’s sales drop 23% in Q2 as debt mounts and competition grows, leaving the Roomba maker considering a sale or other options.

CreateAI develops Heroes of Jin Yong as China’s next AAA video game

CreateAI is developing Heroes of Jin Yong, a massive open-world RPG based on Louis Cha’s novels, aiming for a 2028 release.

Microsoft launches lightweight Office taskbar apps for Windows 11

Microsoft rolls out new lightweight taskbar apps for Windows 11, providing Microsoft 365 users with quick access to contacts, files, and calendars.

HyperX unveils new gaming headsets and microphones with extended battery life

HyperX launches new headsets and microphones, including the Cloud Alpha 2, which boasts 250 hours of battery life, as well as new streaming microphones.

Anthropic updates AI rules to address rising safety concerns

Anthropic updates Claude AI rules with stricter bans on weapons and cybersecurity misuse while easing restrictions on political content.

Samsung plans a tri-fold phone and an early Galaxy S25 FE launch in 2025

Samsung confirms plans for a tri-fold smartphone and an early launch of the Galaxy S25 FE in 2025 during its Q2 earnings call.

Asus ROG launches glossy Strix-class 4K WOLED gaming monitors

Asus ROG introduces the first 4K glossy WOLED gaming monitors, offering high refresh rates, advanced features, and a premium build.

Related Articles

Popular Categories