Tag:
Google Analytics
Business
Google Analytics 4 (GA4) Part 3: Migration & reporting
Our tools must adapt and progress as we navigate the evolving digital landscapes. One such pivotal change is Google's shift from the well-known Universal...
Business
Google Analytics 4 (GA4) Part 2: How to use & key features
The introduction of Google Analytics 4 (GA4) has ushered in a new era for digital marketers. With a reimagined interface, this analytical powerhouse offers...
Business
Google Analytics 4 (GA4) Part 1: Introduction & setting up
The realm of digital marketing has been rocked again with Google's recent change. Google retired Universal Analytics in June 2023, forcing all its users...
