ASUS Singapore has made it even easier for customers to pay for its innovative products by partnering with Asia’s leading Buy-Now-Pay-Later (BNPL) service vendor hoolah starting from 30th July. This marks ASUS’s first Buy Now Pay Later partnership in Asia, and will progressively be rolled out in other markets in the region over the coming months.
Tapping on the appeal of BNPL services to the millennial and Gen Z segments, ASUS is further boosting its outreach to Gen Z consumers who are excited about technology and at the same time, need the necessary tech for their education needs and school setup, but prefer the flexibility of BNPL that can also help with their monthly budgeting.
Using hoolah, ASUS customers will be able to split their purchases automatically into three monthly, interest-free repayments when they check out via hoolah in-store and online. This partnership aims to bring greater financial access to quality electronics in a responsible and financially sustainable manner.