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Tag: APAC

Asia-Pacific lags in fraud protection as risks rise

Asia-Pacific has fallen behind in fraud protection, with key economies facing rising risks despite strong regulatory efforts in some markets.

Meta unveils Candle subsea cable and expands Asia-Pacific connectivity projects

Meta unveils Candle, the largest subsea cable in APAC, and updates Bifrost, Echo, and Apricot to boost regional and transpacific connectivity.

ECOVACS launches DEEBOT X11 family with PowerBoost technology in APAC

ECOVACS launches its DEEBOT X11 family in APAC, featuring PowerBoost technology, advanced AI cleaning, and long-lasting performance.

Rethinking the broken funnel and the next move for B2B marketers

Why linear funnels no longer work and how B2B marketers can evolve using customer-centric, multi-touch strategies.

Shopping apps grow in APAC as AI drives shift to smarter user engagement

Asia-Pacific saw 13% growth in shopping app installs as Adjust's 2025 report reveals a shift toward AI-driven engagement and retention strategies.

GREE opens Singapore office to support Asia-Pacific expansion

GREE opens a new office in Singapore to support its Southeast Asia expansion, launching smart, energy-efficient air conditioning systems.

Majority of B2B marketers in Asia-Pacific say video is crucial to stand out, LinkedIn finds

Most B2B marketers in Asia-Pacific see video as essential to stand out, with LinkedIn launching new ad formats to meet demand.

SEON expands across Asia-Pacific as demand grows for real-time fraud and AML solutions

SEON strengthens APAC presence with new clients and local teams as demand for real-time fraud and AML solutions continues to rise.

impact.com releases first APAC travel report highlighting shift towards trust-based marketing

impact.com’s new APAC travel report reveals a shift in marketing focus from ads to trusted partnerships with affiliates and influencers.

Asia Pacific’s AI progress held back by network limitations, says IDC report

APAC’s AI ambitions are limited by poor network infrastructure, with 94% of firms saying their networks can’t support large-scale AI projects.

Financial sector outages cost US$2.2 million per hour, says New Relic report

Financial firms face US$2.2M/hour in outage costs; New Relic report shows AI-led observability as key to resilience and digital success.

APAC drives global gaming app growth as trends shift

Adjust's latest report reveals APAC's strong role in global mobile gaming growth, with AI, hybrid monetisation, and new UA channels driving trends.