Business
Snapchat introduces new app promotion tools to improve advertiser performance
Snapchat launches new app promotion tools, including Sponsored Snaps, tCPA bidding, App End Cards, and playable ads, to enhance user engagement.
Business
ChatGPT referral traffic to websites drops by 52% in one month
ChatGPT referral traffic to websites has dropped 52% in a month, as Reddit and Wikipedia rise under OpenAI’s new citation weighting.
Business
Instagram introduces retention metrics to help creators improve Reels performance
Instagram introduces retention and skip rate metrics for Reels, enabling creators to track viewer engagement and enhance content performance.
Technology
Honor set to launch Magic V Flip2 in China on 21 August
Honor will launch its new foldable smartphone, the Magic V Flip2, in China on 21 August with fashion-focused design features.
Business
Speeding up success by bringing sales and marketing together
Why alignment between sales and marketing is key to driving faster, more efficient B2B growth.
Technology
Google aims to counter Apple’s Intelligence delays in the new Pixel 10 advert
Google targets Apple’s delayed AI rollout in a new Pixel 10 ad, ahead of the device’s launch on 20 August.
Technology
OpenAI reveals ChatGPT now processes 2.5 billion daily prompts
ChatGPT now processes over 2.5 billion daily prompts, as OpenAI confirms the chatbot’s rapid growth and rising global influence.
Business
Southeast Asia’s enterprise AI evolution enters a new phase
To mark AI Appreciation Day 2025, we gathered insights from senior technology leaders across Southeast Asia to explore how enterprises are scaling AI responsibly…
Business
impact.com releases first APAC travel report highlighting shift towards trust-based marketing
impact.com’s new APAC travel report reveals a shift in marketing focus from ads to trusted partnerships with affiliates and influencers.
