
AI adoption rises in Singapore, but customer experience still lags
Twilio report finds Singapore brands using AI to boost engagement, but most customers still feel misunderstood.

Twilio report finds Singapore brands using AI to boost engagement, but most customers still feel misunderstood.

BIG Caring Group selects RISE with SAP on AWS to unify operations, improve customer experience, and drive innovation across 500 stores.

Twilio partners with Microsoft to accelerate enterprise conversational AI through Azure AI Foundry and customer engagement innovation.

StarHub earns Cisco Premier Provider and Webex CC Specialisation, boosting enterprise IT and customer engagement capabilities.

Evento Seguro by Chubb makes event insurance easier for Brazilian organisers through a digital platform by Sympla and discovermarket.

Most Singapore consumers have abandoned brands over data privacy fears, according to Thales’ 2025 Digital Trust Index.

Singaporeans spent 40 million hours on hold in 2024, with rising service delays and growing support for AI and self-service tools.

Discover how Adobe helps APAC brands tackle data privacy, localise content, and embrace AI-driven marketing in a cookieless future.

Adobe upgrades GenStudio with AI-powered tools and integrations to help teams scale content creation and streamline marketing workflows.