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ChopNow expands BNPL services with new retail partnerships in Singapore

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ChopNow, a growing Buy Now Pay Later (BNPL) platform under Singapore-based Capital C Corporation, is expanding its services with new retail partnerships. The latest collaborations include Rozel Furnishing, Lushcacia Fabrics, AdapTABLE, and YY Ebike, broadening its reach to offer more flexible payment solutions across different lifestyle categories.

These partnerships aim to make financing easier for consumers, particularly those without access to credit cards or traditional financial products. With BNPL options, shoppers can now spread their payments over time, easing financial strain while gaining access to quality products and services.

Expanding financing options for consumers

The new partnerships cover a wide range of products and services. Rozel Furnishing is one of Singapore’s leading furniture retailers, offering high-quality and designer home furniture at affordable prices. Lushcacia Fabrics provides premium home furnishing solutions, including window treatments, wall coverings, and flooring, with expert renovation consultancy.

AdapTABLE focuses on workspace solutions, providing ergonomic and customisable standing desks and chairs designed for productivity and comfort. YY Ebike is a trusted electric bike retailer offering eco-friendly mobility solutions for sustainable commuting.

With these additions, ChopNow enhances its BNPL ecosystem, making it easier for consumers to invest in home improvement, workspaces, and sustainable transportation while managing their finances more effectively.

John Cheow, chief strategy officer at ChopNow, highlighted the rising demand for BNPL services, saying, “The demand for BNPL services is at an all-time high, as consumers seek flexible payment solutions for their everyday purchases. ChopNow is at the sweet spot of financial inclusivity, empowering individuals who lack access to credit cards or conventional financial products.”

By providing these flexible financing options, ChopNow not only benefits shoppers but also helps merchants—especially those with limited digital presence—reach a wider customer base.

Julian Lim, CEO of Nova Group, which owns Rozel Furnishing, expressed enthusiasm about the partnership. “At Rozel Furnishing, we believe every home should be a haven of comfort, style, and quality, filled with furniture that feels as good as it looks without financial constraints. Our partnership with ChopNow allows us to extend flexible and convenient payment options to our customers, making it easier for them to furnish their homes without upfront financial burdens.”

Strengthening financial inclusion in Singapore and beyond

ChopNow continues to expand its merchant network to support a growing base of consumers looking for more accessible financing options. The platform connects shoppers with a variety of retailers, offering transparent repayment plans that make large purchases more manageable.

Account setup is seamless with Singpass, enabling customers to start shopping within minutes. Every transaction is backed by robust security measures, ensuring a safe and reliable BNPL experience.

By continuously adding new retail partners, ChopNow aims to strengthen its position in the financial sector, helping underserved communities in Singapore and, eventually, across Southeast Asia.

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