Meta launches Pocket app for creating AI-generated mini games
Meta quietly launched Pocket, an AI-powered app that lets users create and share mini games with text prompts.
Meta appears to have quietly launched a new application called Pocket, designed to help users create and share simple AI-generated mini-games via text prompts.
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#Meta is working on a new app called Pocket 👀
— Alessandro Paluzzi (@alex193a) July 2, 2026
ℹ️ A new creative platform to make and share gizmos. pic.twitter.com/zFjMU5jj1U
The app was first highlighted by mobile developer and reverse engineer Alessandro Paluzzi, who shared details of its existence on X. However, app intelligence platform AppFigures reported that Pocket has been available on both iOS and Android since 29 June. Despite being publicly listed, the application is not yet accessible in every region, including the United States, on several tested devices. A support page on Meta’s website also states that “the Pocket app is not yet available everywhere.”
Pocket expands Meta’s AI ambitions
Pocket is positioned as a creative platform that enables users to build and share interactive experiences powered by generative artificial intelligence. Rather than requiring coding knowledge, the app encourages users to create simple mini games and interactive projects by entering prompts, reflecting the growing trend of so-called “vibe coding” powered by AI.
Although the application has quietly appeared on major mobile app stores, Meta has not formally announced its release or confirmed which countries are taking part in the initial rollout. The company has also not provided details about its wider launch plans. Requests for comment have been made, but Meta has yet to issue a public response.
The limited availability suggests the company may be conducting a phased release before making the app accessible to a broader audience. Such staged launches are common for new digital services, allowing developers to monitor performance, collect user feedback and resolve issues before expanding availability.
AI remains a key focus for Meta
Pocket is the latest example of Meta’s increasing investment in artificial intelligence across its products and services. Over the past year, the company has introduced AI-powered features across its platforms, ranging from creative editing tools to standalone generative AI applications.
The introduction of Pocket reflects Meta’s broader strategy to make AI tools more accessible to everyday users. By simplifying the process of creating interactive content, the company aims to lower technical barriers and encourage broader participation in AI-powered creativity.
The application’s focus on prompt-based game creation also aligns with growing consumer interest in generative AI platforms that can quickly produce digital content with minimal technical expertise. Similar tools have emerged across the technology industry as companies compete to expand the practical use of artificial intelligence beyond text generation and image creation.
Links to the Gizmo acquisition
Industry observers have noted similarities between Pocket and Gizmo, an AI application that enabled users to generate interactive experiences through natural language prompts. Earlier this year, reports suggested that Meta had hired the team behind Gizmo, leading to speculation that Pocket may have evolved from that technology and expertise.
Several details have strengthened that theory. The app describes itself as “a creative platform for making and sharing gizmos” in its official listing, using the same terminology previously associated with the Gizmo platform. In addition, the Android package identifier, “com.facebook.gizmo”, appears to reinforce the connection between the two projects.
While Meta has not confirmed whether Pocket is directly related to the former Gizmo team, the similarities in branding and functionality have prompted industry analysts to draw comparisons. If the speculation proves accurate, Pocket could represent one of the first public products to emerge from Meta’s reported recruitment of the Gizmo developers.
For now, many questions remain unanswered, including which markets will receive the application first and when a broader international rollout may take place. Until Meta provides further information, Pocket remains a quietly released addition to the company’s expanding portfolio of AI-powered consumer applications.
