SEON, a global provider of digital fraud prevention and compliance solutions, has reported rapid growth across the Asia-Pacific region. This expansion is being driven by rising demand for its integrated real-time fraud and anti-money laundering (AML) tools.
Several new clients in the region, including Salmon Group Ltd, CryptoGaming.com and Forever Network, have adopted SEON’s Know Your User (KYU) and Know Your Customer (KYC) capabilities. These solutions help organisations tackle growing fraud threats in the region’s diverse and fast-evolving digital environment.
Local presence to support regional growth
To support its growing client base, SEON has strengthened its presence in Asia by adding new technical, sales and support staff in Singapore and Jakarta. This local expansion aims to provide faster support and better regional expertise.
“APAC presents both extraordinary opportunity and operational complexity,” said Tamas Kadar, Co-founder and CEO of SEON. “The mix of advanced digital economies and rapidly growing markets creates a fragmented risk environment, and legacy point solutions can’t keep pace. Our unified platform delivers real-time visibility and protection across the entire customer journey.”
As regulatory demands increase and fraud threats become more sophisticated, businesses are under pressure to verify identities, manage payment risk and maintain compliance without harming user experience. SEON addresses these challenges with an AI-powered platform that uses digital footprint analysis, device intelligence and real-time analytics to detect and prevent fraud proactively.
Positive impact on client operations
SEON’s technology has been well received by clients. Pauline Liu, Compliance Officer at TitanFX, said, “SEON has quickly become one of the most effective and user-friendly fraud detection tools we’ve used to date. Its ability to provide real-time insights, coupled with detailed device tracking and risk scoring, has greatly improved how we identify and respond to suspicious activity. The platform is user-friendly, making it easy for both new and experienced team members to navigate and act swiftly. SEON has already proven to be a smart and dependable solution for our fraud monitoring needs.”
Troy Nyi Nyi, Senior Vice President and General Manager at SEON, added, “Our regional clients are increasingly prioritising fraud prevention platforms that can handle APAC’s payment complexity and varied identity verification methods. The iGaming, fintech and retail sectors in particular are seeking solutions that can operate across multiple jurisdictions without requiring separate tools for each market, which is why they’re turning to SEON.”
