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Prebuilt PC prices set to rise as RAM costs surge worldwide

PC makers warn of higher prebuilt prices as RAM and SSD costs surge due to global demand and supply pressures.

Prebuilt PC manufacturers are preparing to increase prices as the global cost of RAM continues to soar. The sharp rise in memory and storage prices is now filtering through to major custom PC builders, including CyberPowerPC, Maingear and Skytech Gaming.

CyberPowerPC confirmed on 26 November that it will raise prices across all its systems on 7 December, following significant cost increases in recent months. The company shared the update in a statement on X and linked the changes to the escalating cost of key components.

“Recently, global memory (RAM) prices have surged by 500% and SSD prices have risen by 100%,” the company said. “This has had a direct impact on the cost of building gaming PCs since 10/1/25.” According to CyberPowerPC, the company has little choice but to adjust its pricing structure to reflect the new market reality. It added that these increases are expected to be temporary and should ease once market conditions stabilise.

PC builders attempt to delay price hikes

While CyberPowerPC has moved ahead with confirmed price adjustments, Maingear is trying to postpone similar increases. The company’s CEO, Wallace Santos, told Wccftech that Maingear is closely monitoring the situation to delay any changes to its pricing or lead times.

“I anticipate that the prices will continue to rise, and then we will eventually have to increase our lead times as stock and allocation become constrained, but we are in constant communication with our vendors and will delay these increases for as long as we possibly can,” Santos said.

He also advised customers who are considering upgrades to act sooner rather than later. Santos suggested that those needing additional memory or storage should start “shopping now”, noting that the PCs Maingear is offering for Black Friday have been “sheltered from these price increases”. His remarks indicate genuine concern about tightening supply rather than a seasonal marketing tactic.

Market demand from AI companies drives volatility

The cost of RAM has swung dramatically throughout November as AI companies continue to purchase large volumes of memory and storage to support increasingly demanding data centre operations. The higher-than-usual demand has pushed component prices to levels not seen in years.

Some physical retailers have already begun pricing RAM and SSDs based on daily market conditions, similar to how restaurants charge for fresh seafood depending on availability. This reflects the speed at which component prices have been shifting.

Skytech Gaming, another well-known provider of prebuilt and custom PCs, acknowledged in a recent Facebook post that it is “getting hit with RAM price increases too”. However, the company has not yet confirmed whether these rising costs have led to updated prices on its website.

As global demand for memory and storage continues to accelerate, particularly from the AI sector, consumers building or buying PCs may face higher costs in the weeks ahead. Manufacturers widely believe the situation will improve once supply catches up, but for now, rising RAM prices are placing significant pressure across the industry.

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