Sony has introduced the Alpha 7 V, the fifth generation in its popular full-frame mirrorless Alpha 7 series. The camera is built around a newly developed partially stacked Exmor RS CMOS image sensor with about 33 megapixels. It also uses the updated BIONZ XR2 image processing engine, which incorporates the AI processing capabilities found in Sony’s latest Alpha models. Together, these updates aim to deliver noticeable improvements across autofocus accuracy, subject recognition, colour stability, shooting speed and overall versatility in both stills and video.
The camera’s Real-time Recognition autofocus supports multiple subject types, including humans, animals, birds, insects, cars, trains and aircraft. Sony notes that subjects outside the selected category may occasionally be recognised by mistake, but the system is designed to improve accuracy in a wide range of shooting situations. Real-time Tracking can also be activated through the camera menu to maintain focus on moving subjects.
Alongside the camera, Sony has announced the FE 28-70mm F3.5-5.6 OSS II, a compact and lightweight standard zoom lens designed for full-frame use. The lens supports the Alpha 7 V’s high-speed continuous shooting and is positioned as a flexible everyday option for a range of scenarios.
Improved handling and creative flexibility
Sony has focused on usability with several refinements intended to support photographers and videographers who shoot in varied environments. The Alpha 7 V is compatible with Wi-Fi 6E for fast and stable wireless transfers, subject to regional regulations and hardware support. It also includes dual USB Type-C ports to streamline data transfer and peripheral connectivity.
The camera supports vertical shooting formats and allows users to adjust the sound of the electronic shutter, which can be helpful in settings where noise levels need to be managed. Its 4-axis multi-angle monitor combines tilt and vari-angle mechanisms to offer flexible positioning for both horizontal and vertical framing. Sony has also redesigned the grip with a better finger fit to enhance comfort and stability during longer sessions.
Reliability and long-duration performance
The Alpha 7 V introduces improvements aimed at supporting extended shooting. Sony has upgraded power management to increase overall stamina, and a new Monitor Low Bright mode extends battery life further, depending on the user’s settings and environment. The company states that the camera can capture about 630 shots when using the viewfinder, based on CIPA testing standards.
Thermal management has also been improved to support extended 4K video recording. Sony says the camera can record 4K footage for about 90 minutes at 25 degrees and around 60 minutes at 40 degrees without compromising image quality.
Availability and promotion
The Alpha 7 V body is scheduled to be available from the end of December 2025, while the Alpha 7 V M-kit will follow in February 2026. The FE 28-70mm F3.5-5.6 OSS II lens will also be available from February 2026.
Sony will run an early bird promotion from 3 December to 31 December 2025. The Alpha 7 V body has a suggested retail price of S$3,699. Customers who purchase the camera within the promotion period will receive a complimentary 240GB CEA-G Series CFexpress Type A memory card valued at S$350, while stocks last. The promotion will end once all limited free gifts have been redeemed, even if this occurs before 31 December.
