Tag:
Performance Max
Business
Integral Ad Science expands brand safety and suitability measurement for YouTube
Integral Ad Science broadens YouTube ad safety with updates for Performance Max and Demand Gen, ensuring global coverage and data-driven insights.
Business
Google Ads introduces AI features to enhance Performance Max
Google introduces AI-generated text and image creation to Performance Max Ads, offering enhanced asset generation and creative control for U.S. advertisers.
Business
Google’s Performance Max gets a boost with new “Search Themes” feature
Google introduces a new "Search Themes" feature for Performance Max campaigns, offering advertisers more control and enabling the AI to identify more relevant ad placements.