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Tuesday, May 21, 2024


Disney Plus reveals a fresh, green identity

Disney Plus introduces a new green logo named "Aurora", marking a significant brand evolution and the integration of Hulu into its service.

Building a strong brand identity for your startup

In a business landscape saturated with innumerable options and competitors, a robust brand identity is no longer a luxury but a quintessential necessity. Today's...

Adapt to survive: How leading brands outshine in times of uncertainty

To move forward, companies should be adaptive and be willing to make changes

Data complexity: The rising sophistication of digital ad targeting

The use of the internet and social media have changed consumer behavior and the ways in which companies conduct their business

How to personalize your messaging to convert customers

Whether it's through email, text messages or push notifications, businesses are now able to message and interact with customers in a wide range of...

How can startups approach branding to scale their growth

As one of the 300 million individuals trying to start 150 million businesses, only a third of these are launched. So that makes your...