Tag:
Digital Marketing
Business
Ayudante acquires Singapore-based Sparkline, boosting tech investment
Ayudante's acquisition of Sparkline marks a pivotal development in Singapore's tech start-up ecosystem, promising increased global investments and regional growth.
Business
Google clarifies its communication strategy in search updates
Explore why Google selectively communicates about its search updates and how understanding this can aid your long-term SEO strategy.
Business
LinkedIn introduces dynamic UTM parameters for enhanced campaign tracking
LinkedIn's new dynamic UTM parameters can revolutionize your campaign tracking with enhanced privacy and user-friendliness.
Business
The secrets to mastering TikTok SEO for greater reach
In a short span of time, TikTok has transformed from a fledgling app into a behemoth of the digital space. It's not just a...
Business
Microsoft Advertising enhances alert system for ad policy violations
Microsoft Advertising introduces faster email alerts for ad policy violations, providing detailed insights and suggesting an increase in non-compliance incidents.
Business
TikTok enhances campaign tracking with Rockerbox partnership
TikTok partners with Rockerbox to enhance campaign tracking, offering businesses deeper insights into customer journeys and improved analytics for effective marketing strategies.
Business
Google’s Performance Max gets a boost with new “Search Themes” feature
Google introduces a new "Search Themes" feature for Performance Max campaigns, offering advertisers more control and enabling the AI to identify more relevant ad placements.
Business
Microsoft Advertising shares marketing guide for the festive season
Explore Microsoft Advertising's guide for optimising holiday campaigns, emphasising early planning, October clicks, and varied ad strategies.