Friday, February 23, 2024

Google unveils Gemini AI and subscription pricing model

Google has made waves in the tech world by announcing its latest (AI) advancements. The company has rebranded its chatbot Bard and Duet AI as Gemini, reflecting a significant upgrade in its AI capabilities. Alongside this rebranding, Google has introduced a subscription-based pricing model, offering users access to the most potent version of its AI, Gemini Ultra.

Subscription plan for enhanced access

Under the newly introduced Google One AI Premium plan, users can subscribe to the Gemini Advanced package for a monthly fee of US$19.99. This subscription gives users access to Gemini Ultra, the most advanced iteration of Google's AI technology. Importantly, existing Google One subscribers can seamlessly include the AI Premium plan in their existing subscription, which may already encompass storage plans such as 2TB of storage.

Enhanced AI integration and expanded availability

In addition to the subscription model, Google is expanding the integration of Gemini across its ecosystem of products and services. Subscribers will soon benefit from Gemini's presence in various Google applications, including , Docs, Slides, and Sheets. This integration aims to enhance user productivity and efficiency by providing seamless access to advanced AI features previously known as Duet AI.

Google unveils Gemini AI and subscription pricing model - 2
Image credit: saffronedge.com

Moreover, Google has launched a dedicated Android app for Gemini, providing Android users with a streamlined and optimized AI experience. While iOS users will not have access to a standalone Gemini app, they can still leverage Gemini's capabilities within the Google app. Furthermore, the availability of Gemini is set to expand further, with plans to introduce support for additional languages, such as Japanese and Korean, alongside English.

Future developments and strategic vision

Sissie Hsiao, Google's Vice President and General Manager of Gemini experiences, emphasized the significance of Gemini Advanced with Ultra 1.0, describing it as the pinnacle of the company's AI capabilities. Sundar Pichai, CEO of Google and Alphabet, affirmed Google's commitment to advancing AI technology, stating that the company is already progressing in training the next iteration of Gemini models.

The introduction of Gemini and its associated subscription model represents a significant milestone for Google in artificial intelligence. With enhanced features, broader integration, and ongoing development, Google aims to solidify its position as a global leader in AI-driven technologies, empowering users with innovative and intelligent solutions across various digital platforms.

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Gabriela Gavrailova
Gabriela Gavrailova
Gabriela is a freelance news editor at Tech Edition, where she writes about technology and often does listicles and product reviews. Based in Austria, Gabriela is a person with many and diverse hobbies. If you don't find her reading a book at home or baking something, she will probably be out hiking or taking some classes to learn a new skill.

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