How to create a perfect small business Instagram profile [Infographic]

by Simon Cohen

With marketers and consumers flocking to the photo-sharing platform, it begs the question, how could you not?

From gathering insights to selling products, Instagram continues to roll out tools to help business owners succeed on this photo-sharing platform. With more than 25 million companies globally using Instagram for their business, and over 200 million users visiting at least one business profile every single day, Instagram is one of the most widely-used social media platforms, and every small business should consider using this platform.

As Facebook refocuses on connecting people with content from family and friends, Instagram has increasingly become “the new home for brands,” where user engagement is high, followers are particularly brand-loyal, and real business goals can be achieved.

This infographic by Fundera highlights a range of Instagram tips and tricks, from creating an effective profile bio, to post frequency, post composition, and more.

The anatomy of the perfect small business Instagram profile

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