20 Digital Marketing Quotes for 2016

As digital marketers, we are always challenged to our limits to find creative and practical solutions to produce results for our clients. Here is a series of handpicked quotes to inspire your digital marketing journey in 2016.

#1. Take a risk and keep testing, because what works today won’t work tomorrow, but what worked yesterday may work again.

#2. Quit counting fans, followers, and blog subscribers like bottle caps. Think, instead, about what you’re hoping to achieve with and through the community that actually cares about what you’re doing.

#3. People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.

#4. It’s much easier to double your business by doubling your conversion rate than by doubling your traffic.

#5. If your stories are all about your products and services, that’s not storytelling. It’s a brochure. Give yourself permission to make the story bigger.

#6. We want to know what consumers are looking for, what their values are, and how we can meet their needs. It’s not just about big data; It’s about translating that into truth.

#7. Innovation needs to be part of your culture. Consumers are transforming faster than we are, and if we don’t catch up, we’re in trouble.

#8. Good marketing makes the company look smart. Great marketing makes the customers feel smart.

#9. Best way to sell something: don’t sell anything. Earn the awareness, respect, and trust of those who might buy.

#10. Instead of one-way interruption, web marketing is about delivering useful content at precisely the right moment when a buyer needs it.

#11. The only way to win at content marketing is for the reader to say, ‘This was written specifically for me.’

#12. The internet makes money for you when you build something that is real and when it matters to people!

#13. Marketing is about telling good stories. Social media marketing is about getting your customers to tell them for you.

#14. Marketers need to build digital relationships and reputation before closing a sale.

#15. Content builds relationships. Relationships are built on trust. Trust drives revenue.

#16. The modern marketer is: an experimenter, a lover of data, a content creator, a justifier of ROI.

#17. Traditional marketing talks at people. Content marketing talks with them.

#18. The best marketing doesn’t feel like marketing.

#19. Marketing without data is like driving with your eyes closed.

#20. Nothing influences people more than a recommendation from a trusted friend.

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