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General Motors and NVIDIA team up to enhance AI in vehicle technology and manufacturing

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General Motors (GM) and NVIDIA have announced a collaboration to develop AI-powered solutions for the next generation of vehicles, manufacturing, and robotics. By combining AI, simulation, and accelerated computing, the two companies aim to enhance vehicle capabilities and factory efficiency.

As part of the partnership, GM will integrate NVIDIA’s advanced computing platforms to improve AI-driven manufacturing and vehicle development. This includes using NVIDIA Omniverse and NVIDIA Cosmos to train AI models for factory operations and robotics. GM will also adopt NVIDIA DRIVE AGX for future advanced driver-assistance systems (ADAS) and in-car safety enhancements.

Mary Barra, Chair and CEO of General Motors, emphasised the importance of AI in automotive innovation. “GM has enjoyed a longstanding partnership with NVIDIA, leveraging its GPUs across our operations,” she said. “AI not only optimises manufacturing processes and accelerates virtual testing but also helps us build smarter vehicles while empowering our workforce to focus on craftsmanship. By merging technology with human ingenuity, we unlock new levels of innovation in vehicle manufacturing and beyond.”

Jensen Huang, Founder and CEO of NVIDIA, echoed this sentiment. “The era of physical AI is here, and together with GM, we’re transforming transportation, from vehicles to the factories where they’re made,” he said. “We are thrilled to partner with GM to build AI systems tailored to their vision, craft and know-how.”

AI-driven factory improvements

GM has been using NVIDIA’s GPU technology to train AI models in simulation and validation for years. The collaboration now extends into automotive plant design and operations, where GM will use NVIDIA Omniverse to create digital twins of assembly lines. These virtual models allow for real-time testing and production simulations, reducing downtime and optimising workflows.

In addition, the partnership will focus on robotics-driven automation. AI-powered robotics will enhance key manufacturing processes such as material handling, transport, and precision welding. By integrating these AI models, GM aims to improve efficiency, reduce production risks, and enhance safety within its factories.

Future-ready vehicles with NVIDIA technology

GM is also advancing its vehicle technology by incorporating NVIDIA DRIVE AGX, built on the NVIDIA Blackwell architecture. This in-vehicle computing platform is designed to handle high-performance AI processing, delivering up to 1,000 trillion operations per second. It will enable GM to scale the development and deployment of safer, smarter autonomous vehicles.

The collaboration will be a key topic at the NVIDIA GTC global AI conference, which runs until 21 March. GM and NVIDIA will hold a fireside chat discussing their extended partnership and the role of AI in transforming automotive manufacturing and vehicle software development.

With AI becoming a central component in both vehicle technology and production, GM and NVIDIA’s partnership marks a significant step toward an advanced, AI-driven future for the automotive industry.

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