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POCO launches X7 series with powerful performance and sleek design

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POCO has introduced the POCO X7 Pro and POCO X7, two smartphones that promise exceptional performance, long-lasting durability, and bold design. These new additions aim to provide an unmatched experience for users looking for top-tier technology paired with style.

Angus Ng, Head of Product Marketing at POCO Global, said, “POCO X7 Series sets all-new benchmarks in merging high-performance technology with unique, impactful design. Whether the flagship-level power of POCO X7 Pro or the all-around versatility of POCO X7, our goal is to offer an experience that is both powerful and personal, empowering users to get the most out of their devices.”

Powerful performance

The POCO X7 Pro features the debut of the Dimensity 8400-Ultra processor, a 4nm chipset offering exceptional efficiency with a 54% CPU improvement and 70% GPU boost over its predecessor. Paired with Xiaomi’s HyperOS 2, it promises a fast, smooth, and intuitive user experience. Gamers will appreciate the upgraded WildBoost Optimisation 3.0, which ensures stable frame rates, immersive sound, and stunning visuals in demanding games like Genshin Impact.

Keeping the device cool during intense usage is POCO’s LiquidCool Technology 4.0, featuring a 5000mm² cooling area and an advanced 3D IceLoop System that effectively dissipates heat.

The POCO X7, powered by the Dimensity 7300-Ultra chipset, provides robust performance with an AnTuTu score of 704,404. It supports RAM expansion up to 24GB, enabling seamless multitasking.

Long-lasting battery and fast charging

The POCO X7 Pro boasts a 6000mAh battery, the largest in the brand’s history, offering up to 14.5 hours of continuous use. Its 90W HyperCharge feature ensures a full charge in just 42 minutes.

The POCO X7 comes equipped with a 5110mAh battery and 45W turbo charging, allowing users to quickly recharge and resume their activities. Both models retain over 80% battery capacity after 1,600 charging cycles, providing long-term reliability.

Stylish design and enhanced durability

Both models feature a 6.67-inch 1.5K AMOLED display with 120Hz refresh rates, delivering vibrant visuals with peak brightness of up to 3,200 nits. A Wet Touch feature ensures touch responsiveness even with wet or oily hands. Triple TÜV Rheinland certifications protect users’ eyes during extended use.

The POCO X7 Pro sports a minimalist design with racetrack-inspired lines and Bézier curves. It is protected by Gorilla Glass 7 for improved scratch and drop resistance. The POCO X7, with its 3D curved display and Gorilla Glass Victus 2, offers durability with impact cushioning and IP68 water resistance.

Pro-level photography

The POCO X7 Series elevates photography with a Sony IMX882 50MP main camera, delivering sharp, vibrant photos, even in low light. The POCO X7 Pro adds advanced AI features like AI Erase Pro for removing unwanted elements and AI Film for creating cinematic videos. Both models include a 20MP front camera and enhanced portrait modes for detailed selfies.

Video enthusiasts will benefit from 4K recording capabilities, with the POCO X7 Pro supporting up to 60fps and offering Director Mode for professional editing options.

Intelligent features

The POCO X7 Pro leverages advanced AI tools for productivity, including AI Interpreter for real-time translation and AI Notes for summarising audio content. Both models come pre-installed with Google Gemini, an AI assistant designed to help with tasks like writing and brainstorming.

Pricing and availability

The POCO X7 Pro is available in Black, Green, and Yellow, with prices starting at S$449 for the 8GB+256GB variant. Early bird prices begin at S$409 and are valid until 19 January via Mi.com and Lazada.

The POCO X7 is offered in Silver, Green, and Black, with the 8GB+256GB model priced at S$389. Early bird pricing starts at S$329 until 19 January on Mi.com and Shopee.

Shoppers can also enjoy vouchers offering up to S$30 off on purchases across Mi.com, Lazada, and Shopee during the promotional period.

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