Samsung’s latest event, Unbox & Discover 2024, held at the breathtaking Jewel Changi Airport, has set the stage for the future of home entertainment. Showcasing a series of visual and audio devices powered by next-generation AI, the 2024 lineup promises to revolutionize how we experience television. This includes the 2024 Neo QLED 8K and 4K, OLED 4K TVs, and the innovative Music Frame. Here’s a deep dive into how these advancements aim to elevate your viewing and listening experiences.
Entering the new era of AI-enhanced viewing
At the heart of Samsung’s 2024 TV lineup is the NQ8 AI Gen3 processor, a powerhouse boasting 512 neural networks, a significant leap from the previous model’s 64. This advanced processor enhances both picture and audio quality, bringing unparalleled clarity and depth to your favourite content. Key features include:
- 8K AI Upscaling Pro: Experience crystal-clear images with enhanced 8K upscaling, turning low-resolution content into breathtaking ultra-high-definition visuals.
- AI Motion Enhancer Pro: Say goodbye to blur in fast-paced sports. This feature uses deep learning to detect the sport and type of ball, reducing distortion for a clearer view.
- Real Depth Enhancer Pro: This feature adds lifelike depth to scenes by controlling mini-LEDs and focusing on what the human eye naturally sees, making your viewing experience more immersive.
- Q-Symphony: Enhance your audio experience by connecting multiple wireless speakers and a soundbar to your TV, allowing for a harmonious blend of sound.
- Active Voice Amplifier Pro: No more straining to hear dialogue over background noise. This feature boosts voice clarity, ensuring you catch every word.
Samsung OLED TVs and The Frame: A blend of art and technology
Samsung’s OLED offerings, including the S95D and S90D series, come in sizes up to 77 inches, featuring OLED Glare Free technology to strike the perfect balance between gloss and reflection. Additionally, The Frame TV has partnered with the National Heritage Board (NHB) and Disney, enriching its display with local artworks and limited-edition Disney-themed designs.
Exclusive pre-order offers
In anticipation of the launch, Samsung has introduced enticing pre-order offers valid until April 11, 2024. Customers can enjoy gifts worth up to S$3,933, including the Freestyle 2nd Gen projector and a Nintendo Switch, with their purchase of selected models.
By integrating cutting-edge AI technology, Samsung’s 2024 TV lineup not only promises an enhanced viewing and audio experience but also marks a significant step forward in the evolution of home entertainment. With these advancements, Samsung continues to redefine what TVs can do, bringing the future of entertainment into our living rooms today.
