Dell refreshes business laptops with lighter designs and simpler naming

Dell has introduced a redesigned range of commercial laptops, aiming to simplify its branding while improving portability and performance. The new lineup includes four models—Pro Premium, Pro 7, Pro 5, and Pro 3—marking a departure from the long-standing Latitude name in favour of a clearer, number-based system.

The company said the updated devices are thinner and lighter than previous generations, reflecting business users’ demand for more portable hardware without compromising capability. The laptops are powered by Intel Core Ultra Series 3 and AMD Ryzen AI 400 processors, and support Copilot+ PC features, signalling a focus on AI-driven productivity tools.

Alongside the notebooks, Dell also unveiled a broader ecosystem of devices, including a compact desktop, updated workstations, and monitors designed for modern hybrid work environments. The launch represents one of the company’s most significant refreshes of its commercial portfolio in recent years.

A streamlined lineup designed for different users

At the top of the range is the Pro Premium, positioned as the flagship option for executives and high-end users. Dell said the device is up to 7 per cent thinner than its predecessor and is the lightest model in the new lineup. It features a magnesium alloy chassis with a dark grey finish, giving it a more refined appearance aimed at professional settings.

The Pro Premium also offers an optional tandem OLED display, designed to improve brightness and colour accuracy. An 8MP HDR camera is included to enhance video conferencing quality, addressing a common concern among remote and hybrid workers. These additions suggest Dell is targeting users who prioritise both design and communication features in their devices.

The Pro 7 sits just below the Premium model and is intended for users seeking high performance in a compact form. Dell said it is up to 18 per cent thinner than the previous generation, making it one of the slimmest commercial laptops and 2-in-1 devices available in 13-inch and 14-inch sizes. The model features an edge-to-edge Gorilla Glass touchscreen capable of reaching up to 500 nits of brightness.

Higher-end configurations of the Pro 7 include OLED displays, an 8MP camera, and a mini-LED backlit keyboard. These features indicate that Dell is positioning the Pro 7 as a versatile device that balances portability with premium specifications, appealing to professionals who require flexibility in both work and presentation.

Performance and practicality at the core

The Pro 5 is expected to serve as the main workhorse within the new lineup. Available in both 14-inch and 16-inch sizes, it is designed to offer scalable performance for a wide range of business needs. Dell said the model is up to 12 per cent thinner than last year’s version and as much as 21 per cent thinner than competing designs, highlighting the company’s emphasis on portability across the entire range.

Equipped with a 70Wh battery, the Pro 5 aims to deliver reliable all-day performance. Optional OLED display configurations are also available, allowing users to prioritise visual quality when needed. This combination of performance, battery life, and flexibility positions the Pro 5 as a practical choice for everyday professional use.

At the entry level, the Pro 3 provides a more accessible option while retaining key features found across the lineup. Starting at just 2.89 pounds, it features a scratch-resistant metallic finish and Wi-Fi 7 connectivity. Dell said the device is designed to offer solid battery life, making it suitable for users who need a dependable laptop for routine tasks without the premium cost.

Across all models, the inclusion of Intel and AMD processors with AI capabilities reflects a broader industry shift towards integrating machine learning features directly into hardware. Dell’s support for Copilot+ PC functionality suggests that these devices are built to handle emerging workloads that rely on AI assistance.

Expanding beyond laptops into a full ecosystem

In addition to the new laptops, Dell announced several complementary products aimed at enhancing workplace productivity. Among these is the Pro 5 Micro desktop, a compact system designed for environments with limited space but high performance requirements.

The company also introduced updated Pro Precision workstations, targeting professionals who require higher computing power for tasks such as design, engineering, and data analysis. These systems are expected to deliver the performance needed for more demanding workloads while maintaining compatibility with the broader Pro ecosystem.

Rounding out the announcement is a new range of Pro P monitors, which include built-in conferencing features. These displays are designed to support hybrid working setups by integrating tools such as cameras and audio systems directly into the monitor, reducing the need for additional peripherals.

Dell’s latest refresh highlights its effort to align hardware design with evolving workplace trends. By simplifying its naming structure, reducing device weight, and incorporating AI-focused features, the company is aiming to make its commercial offerings more accessible and relevant to modern users.