Wednesday, 19 November 2025
24.3 C
Singapore
22.3 C
Thailand
20.7 C
Indonesia
27.5 C
Philippines

Strategic AI investments give businesses a competitive edge

AI investment drives innovation and efficiency, with businesses gaining a competitive edge through strategic leadership and long-term integration.

New research has revealed that Artificial Intelligence (AI) is transforming how businesses operate, and those committed to adopting AI strategically are positioning themselves for lasting success.

A recent report from Unisys highlights that companies with structured AI strategies, robust leadership, and a long-term focus are navigating the competitive landscape more effectively. AI is no longer just a buzzword; it’s becoming a core part of many companies’ strategic plans, with 93% of executives acknowledging that leveraging AI is crucial to staying ahead in their industries.

How AI leadership saves time and drives efficiency

The study underscores the importance of leadership in AI adoption. According to the report, 86% of companies with a Chief AI Officer have reported significant time savings in their operations. This role ensures that AI implementation is prioritised and aligned with the company’s goals, enabling better results in less time.

Additionally, 89% of brand executives anticipate their AI use will increase in the coming year. This growing enthusiasm signals widespread recognition of AI’s potential to enhance efficiency, foster innovation, and differentiate businesses in competitive markets.

AI as a long-term investment

The research also illuminates how companies view AI as a long-term asset rather than a passing trend. Nearly three-quarters of executives consider AI a reliable source of actionable insights, indicating a commitment to maintaining its role in business beyond immediate projects.

One of the standout findings is that 30% of businesses with AI as a core part of their strategy report a noticeable competitive edge. This highlights that organisations with a clear vision for AI integration are reaping the rewards in terms of innovation and market position.

Approximately 60% of organisations plan to diversify their AI investments across multiple projects. By embedding AI into various areas of their operations, companies aim to ensure its impact extends beyond isolated use cases, solidifying AI as a crucial component of their overall strategy.

The path to maximising AI impact

AI is a powerful problem-solving tool that can address routine tasks and complex challenges. Brett Barton, Vice President and Global AI Practice Leader at Unisys advises businesses to approach AI with a clear strategy.

“Executives seeking a return on their AI investments should understand that AI is designed to help solve problems – from mundane tasks to complex challenges,” Barton explained. “With the right strategy, focus, and use case, organisations deploying AI will thrive and maximise their impact in competitive markets.”

As AI adoption continues to rise, companies with a forward-thinking approach are setting the pace, demonstrating that strategic investment in AI is no longer optional but essential for sustained success.

Hot this week

Hohem iSteady Pro 4 review: A versatile stabiliser for action-packed filming

Hohem iSteady Pro 4 review: A powerful three-axis gimbal for action cameras with smooth stabilisation, creative modes, and long battery life.

vivo X300 Pro review: A flagship built for serious photography

A detailed look at the vivo X300 Pro’s camera system, design, battery life and everyday performance in real-world use.

OpenAI introduces GPT-5.1 with improved conversation and customisation

OpenAI launches GPT-5.1 with improved tone, clearer reasoning and new controls that make ChatGPT more conversational and customisable.

GFTN Capital and Accion form global alliance to advance inclusive FinTech

GFTN Capital and Accion partner to boost inclusive FinTech, driving responsible innovation for underserved communities worldwide.

Major web outage affects numerous global sites on 18 November

A major Cloudflare outage on 18 November caused widespread website failures as the company investigated significant service disruptions.

Major web outage affects numerous global sites on 18 November

A major Cloudflare outage on 18 November caused widespread website failures as the company investigated significant service disruptions.

Call of Duty: Black Ops 7 faces backlash from players over AI-generated content

Players slam Call of Duty: Black Ops 7 over AI-generated art and gameplay issues despite strong critical reviews.

LinkedIn introduces AI-powered search to help users find the right people

LinkedIn introduces AI-powered search to help users find relevant people more quickly, starting with Premium members in the US.

UBS partners with Ant International on blockchain-based cross-border settlement

UBS and Ant International partner to explore blockchain-based cross-border payment and liquidity innovations through a new Singapore-based collaboration.

Related Articles

Popular Categories